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Alexander Associates is a premier provider of leadership solutions, aiming to help organizations and teams reach their potential. Our team works hand in hand with our clients to provide the necessary support and guidance they need.

Our team is made up of experienced professionals, who are passionate about making a positive impact on our clients. We invite you to get to know us and take a look at our services. With us, you can trust that you’ll be in good hands.

Director Message

Meet the Director


AWARDS & Certifications:

  • Appointed as Research Fellow to the Malaysian National Human Resource Centre (NHRC) as Expert Advisor in Leadership Development and Organisational Transformation

  • Fellow of the Chartered Management Institute (FCMI) UK

  • Winner: MENA Award for Transformational Leadership – Dubai 2016

  • Winner: Outstanding Contribution to International Educational Training – ASIC 2017

  • Master Coach & Trainer in LCS Leadership Development

  • Train the Trainer Award – HRDCorp Malaysia

  • Coaching Skills for Leaders Advanced Award

  • Recognised Leader as Coach Award

Ashley Alexander FCMI 

Fellow of the Chartered Management Institute, London, UK
Research Fellow, NHRC Malaysia

Ashley Alexander FCMI is an international multi-award winning leadership training specialist from London, England. In 2020 he was awarded a lifetime Fellowship of the Chartered Management Institute in the UK. In 2021 his expertise in Leadership Development and Organisational Culture Transformation was recognised by a special appointment to become a Research Fellow at the Malaysian ‘National Human Resource Centre’ (NHRC) as an Expert Advisor in Leadership Development and Organisational Transformation.

He is the author of the LEDA Coaching System and the internationally accredited ‘Coaching Skills for Leaders’ programme, Certificated by the British Association for Coaching.

Ashley has 25 years of leadership experience in professional Learning Design, including 10 years as a CEO and so brings a strong commercial understanding of the need for training to add measurable value to an organisation.

He has worked internationally as a consultant throughout Europe, China, South-East Asia and the Middle East, where he was recognised with the MENA Award for Transformational Leadership in Dubai in 2016.

Ashley is a Lean Management Practitioner with a laser-like focus on efficiency, team performance and bottom-line profitability. He works with enormous energy, coaching leaders to unlock their full potential and achieve game-changing results for their organisations.

All of his coaching and training work is focused on achieving measurable KPIs and empowering leaders to take their teams and their organisations to the next level of success.


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